Online recruitment is increasingly becoming popular among recruiters. That’s because it is convenient, fast, and cost-effective compared to traditional methods of recruitment. Simply put, online recruitment is a type of recruitment whereby people seeking to recruit and hire top talent using the power of the internet or online job boards to do so.
So, how do you ensure that you get the most qualified candidates for your positions? Well, in this article we give you tips to help you make your online recruitment successful. Here are tips to help recruiters get the most out of online hiring events:
1. Make sure your career page is mobile-friendly
It is no secret that mobile usage has grown tremendously over the years, and it has affected every aspect of our lives. This includes even our professional lives, including our careers, which include potential job searches.
Research shows that 81% of Americans own a smartphone. In addition to that, over 70% of web traffic happens on mobile devices. Of course, this shows that you must include a career page on your website and make it mobile-friendly. If you fail to do that, your online recruitment efforts will go to waste.
2. Implement social media strategies
Social media has become a vital tool for most recruiters. Research shows that 92% of recruiters use social media in their recruitment efforts. So if you haven’t implemented social media strategy in your recruiting process, this is the time to do so. A few tips to help you implement social media in your recruitment efforts include networking online through social media channels, posting relevant posts in forums related to your industry, and sharing relevant content with your followers or connections. While there are several social media platforms you can use, the best one for both online recruiting and hiring is LinkedIn.
3. Identify your target audience
Identifying your target audience is crucial if you want to get the best candidates to work for your company. Find out where these potential candidates are, how you can get their attention, and how you can position yourself in front of them. Do the legwork earlier so that you don’t have to do it later.
4. Utilize video for communication
Videos are more likely to be shared on social media than any other form of content. In addition to that, video allows you to accomplish numerous things simultaneously such as branding your organization in a positive way and explaining to your candidates how attractive your open position is.
5. Pre-screen your candidates
Don’t just assume that every suitable candidate will do the job perfectly. You need to define what results you want to achieve and the candidates that match your expectations. Employment screening tests include cognitive ability tests, personality tests, etc.
6. Use online recruitment tools to make the process perfect
If you are considering online recruitment, you need online recruitment tools that will help you make the recruitment process successful. If the process is better, the results will be better too. There are various online recruitment tools you can utilize to make the process perfect.